Why the 1 Cent Auction is Killing the eBay eBook Market

Written by John on August 24th, 2006

By James Penn

*MYTH 1*

Selling 1p eBooks are ideal for backend sales and website sales.

Total utter rubbish! Do you honestly believe that people who pay 1p for an eBook will bother to read it? Maybe 5% will. But that means you have to sell 100 just to get 5 visitors to your website.

Not only that, but buyers of 1p eBooks are freebie seekers and not willing to loosen the purse strings so to speak. If you’re selling an eBook for just £5 on your website, can you really imagine them whipping out the plastic?

The main reason people buy 1p eBooks are to build feedback points, they’re not going to take a second glance at your eBook.

Instead, consider some SEO work on your site, write articles, submit to search engines, create a free viral eBook, participate in JV’s, participate in giveaway promotions, get reciprocal links, invest in an affiliate programme, sig files on forums, (do not spam) pay per click advertising, create a newsletter and the most important of them all – continue to add more content to your site.

*MYTH 2*

Selling 1p eBooks are ideal for building a strong, positive feedback.

Nope, wrong again! eBayers aren’t stupid. They’ll see you’re selling hundreds of items for 1p and they know the feedback comments you get mean diddly squat.

In addition to that, the majority of buyers aren’t going to bother leaving you feedback for a 1p purchase, especially if it’s of poor quality.

Instead, invest in a few resale rights products that you can sell for £2 - £3 - £4 and make a few CONSISTENT sales every day. If you just make 3 sales from one product per day and have 15 products that you’re selling, then that’s excellent profit potential and you’re building a solid, positive feedback that will be respected by eBay members.

*MYTH 3*

Selling 1p eBooks will make me an eBay power seller and earn me respect from the eBay community.

eBay have set out certain guidelines that entitle you to power seller status.

To qualify, members must:

• Uphold the eBay community values, including honesty, timeliness and mutual respect

• Average a minimum of £750 in sales per month, for three consecutive months

• Achieve an overall Feedback rating of 100, of which 98% or more is positive

• Have been an active member for 90 days

• Have an account in good financial standing

• Not violate any severe policies in a 60-day period

• Not violate three or more of any eBay policies in a 60-day period

• Maintain a minimum of four average monthly listings for the past three months

Look at the second requirement.

Now, I’m no mathematician and I don’t have a calculator handy but I work that out to mean that you would have to make at least 75000 sales (give or take a 0) every month for the rest of your eBay career to retain your power seller status.

Firstly, selling 75000 items per month is impossible and secondly, can you imagine dealing with all the questions from buyers, re-sending eBooks that were failed by your automation (if you have automation) and leaving feedback comments. Dealing with these many customers would be impossible and your inability to answer e-mails quickly and re-send items could easily lead to negative feedbacks – therefore disqualifying you further from power seller status.

“Achieve an overall Feedback rating of 100, of which 98% or more is positive”

James Penn is an experienced eBay seller who sells hundreds of eBooks per month. He also owns make money on eBay website http://www.auction-enterprise.com and he is in the process of attempting to become the biggest eBay eBook seller in the market. You can follow his success at http://www.powerseller-challenge.com You may also like a bunch of free eBay eBooks and you can grab them by visiting this link http://www.auction-enterprise.com/free-ebay-ebooks.html

Article Source: http://EzineArticles.com/?expert=James_Penn

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So You Want to Start an eBay Business

Written by John on August 22nd, 2006

By Judy Howard

Many people are making a good living as Affiliate Marketers and having your own eBay business can be just as profitable. But don’t dive into it right away without some basic knowledge of how the business works. Believe me, if you don’t have some basic understanding of how eBay works you will drown. Buy a book that gives you the basics on how to get started. There are many good books on the subject so you have a good selection to choose from. Otherwise, there are some very good articles on the internet written by eBay experts. All you need to do is go on any search engine and in the search box type “ebay how to profit” or “ebay business” and a number of results will show up. You can also go to any article directory such as Article City or any ezine directory and in the search box type ebay. A list of articles will then show up.

The Benefits of Running a Business on eBay
• Targeted Traffic. People searching on the internet who are specifically looking for a product that is on your website would be directed to a landing page featuring your eBay store or auction page. Because the name EBay is branded you have a huge advantage. Who hasn’t heard of eBay?

• Millions hit eBay websites. 79 million searches conducted daily on eBay will certainly enhance your online marketing campaign. Listing on eBay will save you on traditional advertising giving you huge savings.

• There are communities and discussion forums and it is to your advantage to get involved. There is such a large community of other eBay affiliates helping each other out. You can get a wealth of information from those forums even with some seasoned pros contributing to the community.
Learn from successful people. As a partner you are provided with a variety of free tools and support to get your business off to a good start. In 1995 10,000 people traded goods. Now, eBay has more than 135 million registered users and ½ a million are making a full or part time living as affiliates. In 2004, statistics indicated eBay’s annual gross merchandise sales exceeded $34 billion and $1.2 million of that was in the business and industrial categories. Getting started is quite simple and eBay has a step by step guide to help you become successful. This is crucial for beginners. You gain access to many tools and strategies that will optimize running your website, its effectiveness with the search engines and on the internet. You have access to their learning centre at anytime. Your success is their success. It’s the perfect win-win situation. eBay is constantly evolving to match the world of e-commerce. As partners you both succeed. What a perfect business partnership. Some affiliate partners make up to $25,000.00 per month. But this didn’t happen overnight. It took work to build up a business that would generate that type of income. Some people will have the time and energy to devote more time to their business so that they start to generate an income. Everyone is different so your results will be unique to you.

So to recap:

• eBay is a brand name that you as an affiliate would be partnered with.

• You are provided with a large variety of free tools and support to help you succeed making your business more profitable and efficient.

• Targeted Traffic. Millions of people hit eBay websites and there is something for everyone.

• You have a large community of other affiliates, some of them being seasoned pros.

Getting started is easy and eBay has a step by step plan to get you off to a good start. Here’s to your success.

Copyright 2006 Judith Howard, www.bestinbargains.com

Judith Howard is an affiliate marketer offering the best affiliate business opportunities, the best eBay products and many helpful articles on eBay written by leading experts.Visit: http://www.bestinbargains.com

Article Source: http://EzineArticles.com/?expert=Judy_Howard

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The Definitive Guide To Becoming A Ebay Powerseller! 3
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